BlackWaterOps

Charlize Kang brings her international marketing experience to BlackWaterOps. Charlize  is focused on helping clients understand and expand their business in Asia, and helping Asian business expand their business in to the West. She specializes in market research and competitor analysis, strategic entry planning, marketing plan development and implementation. 

She has worked with a number of international companies such as Heineken and most recently worked with Haworth and Meridiani to enter the Hawaii market.  In these roles she was in charge of event planning, target market identification, business development, sales forecasting and budgeting. While completing her MBA (concentrated in Marketing) at Hawaii Pacific University she developing market entry and business plans for clients that were presented to venture capital firms. 

Experience and strengths that Ms. Charlize offers her clients:

• Fluent in Mandarin and Taiwanese, with a working knowledge of Cantonese
• Market research, and business development for Asia market
• Customer profile research, identification and targeting
• Product, and service line analysis
• Competitor identification, analysis and positioning
• Working with clients to develop new products, and services, price distribution, sales force development, and communication strategies.
• Budget planning, plan implementation and evaluation
• Customer relationship management