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Ivy Clark: Director of Office Management (DOM)
Though a merciless ball of spunk, Ivy is cleverly disguised as a sweet little geek. But really she's the one [more]
NinjaTools Alpha Shows How Strong Your Follower Interaction Is
Instead of looking at a Klout score which judges you mostly on how many people are on your follower list, [more]
BlackWater Blogtools SEO Writer
When you are writing a post it is important to not only write for SEO, but to answer the questions [more]
Budget Van Lines Threatens To Sue Me Over Trademark Infringement
If you can't rank for your own name, send a nasty letter, and call me to tell me you'll take [more]
Qanta Content Monetization Solutions For CJ.com Users
BlackWaterOps is proud to announce the Qanta Content Monetization Solution for Commission Junction / CJ.com Users. The Qanta is [more]
If you can’t rank for your own name, send a nasty letter, and call me to tell me you’ll take me to court, because that is a great way to improve your online reputation. That’s what Budget Van Lines did. If you arrived here unexpectedly because you were at Instameme.com I apologize that you aren’t [...]
BlackWaterOps is proud to announce the Qanta Content Monetization Solution for Commission Junction / CJ.com Users. The Qanta is not an AdNetwork, it is middle ware for your existing relationships with CJ.com. While you may have relationships with a lot of affiliates from CJ, often you can’t spend the time to hand promote every one, [...]
Customer Relationship Management has long been the task of sales, and technical support. Pre-sales would sometimes fall in to that category, but we didn’t track the 100′s of thousands of prospects that saw our ad campaigns, or read about us in blogs or newspapers. In the days of CRM you only tracked those who met [...]
ZillionTV sent me what wouldn’t qualify as a cease and desist, but more like a “please leave my client alone they have enough self esteem issues with out you disparaging them” letter. I should disclose that for a brief period of time I worked at ZillionTV. I was lured there by false promises of their [...]
Sometimes called "SEO via Legal" or C&D SEO, this to me is the scum-baggiest way to do SEO. And if you send a letter like this to one of my clients, I’ll make sure that everyone knows what a scumbag you (Snap-On) are. C&D SEO works by eliminating pages that compete with you for a [...]
Many CEO’s and CFO’s look at outsourcing anything that is ongoing as a bad thing. If someone is going to pay a guy to work 40 hours a week on a task it might as well be your company, rather than a company that is going to mark that guy up. This would be true, [...]
Follows is a sample section on Social Media Metrics from my book which will be available October 1st. Social Media consultants are often very friendly, eager to please, people. You have to be to be popular with everyone. This type of individual tends to not be enthusiastic about hard metrics, instead they will often prefer [...]
Several fake stories attempting to capitalize on the bad economy with an almost plausible story about Google offering thousands of work from home jobs to anyone who fills out a form and gets their $2 adpack. While many of the details are false, the program wasn’t set up by Google, and Google doesn’t have a [...]
My soon to be released book “Online Marketing Strategies Volume 1:Analytics, Strategies, and Terminology for Site Managers” is now available for pre-order at 50% off the cover price, or even better it is temporarily free to members of the BlackWaterOps “Professional Marketers” listserve. This book is targeted towards anyone who manage online marketing campaigns. This [...]
There are a TON of free Short URL services out there, Bit.LY, Is.GD, Tr.IM and it is nice that they provide integration with Tweet Deck and other software, and offer you some statistics, but they are a BAD idea. Why? One day a change in the Terms of Service makes them go from Forwarding service [...]